If we collectively adopt the Niagara Original brand and creatively bring it to life, we will capture the interest and imagination of the travelling public, investors, residents and the media. In this way, we will all benefit from the financial and social benefits of growth generated from tourism and broader economic development.
These are the "Sectoral Signatures" or Niagara Original icons that have been developed to date. Many of them have been inspired or suggested by current brandusers and created by professional graphic designers. They are available to be used by Niagara businesses and organizations, to whom they are applicable, upon completion of the User Agreement, which can be downloaded from this site. These icons signify sectors of the economy or community and do not represent individual businesses or organizations. No individual operator or organization has exclusive use of a Niagara Original icon.
